Keyword Research
Start Here
Is keyword density still useful for SEO, and what should a small business use instead?
Clients still ask for a target keyword percentage on every page. Is keyword density a useful optimization target, and how should a small business judge whether a page uses its primary topic often enough without sounding forced?
Read the cornerstone solution Open Content Strategy Community1 answers
0 helpful
Is keyword density still useful for SEO, and what should a small business use instead?
Clients still ask for a target keyword percentage on every page. Is keyword density a useful optimization target, and how should a small business judge whether…
1 answers
0 helpful
What does keyword proximity mean, and when does it matter on a landing page?
People talk about keeping related keywords close together in titles, headings, and copy. Does keyword proximity still matter, and how should it be used without…
1 answers
0 helpful
How many keywords should one small-business landing page target?
A service page often has one main keyword plus dozens of close variants. Should those variants get separate pages, or should one strong landing page target the…
1 answers
0 helpful
How should a landing page target “near me” searches without stuffing “near me” into the copy?
Clients often ask to add “near me” repeatedly because those queries have search volume. What should a local landing page do instead?
1 answers
0 helpful
How should exact-match keywords be used in anchor text on a small-business site?
Internal links can reinforce page topics, but repeating exact-match anchors everywhere can look unnatural. What is a practical anchor-text strategy?
1 answers
0 helpful
How should a homepage and service pages divide keyword targeting?
Many small businesses try to make the homepage rank for every service. How should primary keywords be distributed between the homepage and deeper service pages?
1 answers
0 helpful
How should comparison keywords be handled on service-business websites?
People search “Company A vs Company B,” “best [service] company,” and alternatives. Can a small business build comparison pages without creating thin or risky…
1 answers
0 helpful
What is the difference between a service page, a landing page, and an SEO article?
Teams often use these labels interchangeably. How should each page type be defined so keyword targeting and calls to action are clearer?
1 answers
0 helpful
How should a CMS store primary keywords without turning them into stuffing rules?
Content systems often have a “primary keyword” field. How should that field be used by editors and automation responsibly?
1 answers
0 helpful
How much product description text does an ecommerce page really need?
Stores often worry that short product descriptions will be penalized. How should description depth be decided for products that are mainly searched by model, S…
1 answers
0 helpful
How should internal search data be used for ecommerce SEO?
Site-search queries reveal what shoppers want. How can those queries inform SEO without indexing internal search-result pages?
1 answers
0 helpful
How should ecommerce sites handle manufacturer, brand, and model keywords?
Products may be searched by brand, manufacturer part number, model, or generic category. How should those terms map to pages?
1 answers
0 helpful
Do keyword density and exact-match phrases matter for AI search visibility?
Teams are applying old SEO density ideas to GEO and AI Overviews. Should content repeat exact phrases more often to be cited or summarized by AI systems?