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Client Retention solutions

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What metrics actually help an agency improve recurring revenue retention?

Agency Operations Client Retention Reporting
ACCEPTED SOLUTION

MRR and churn are lagging metrics. To improve retention, track the conditions that usually appear before churn. Build an account-health view with five groups of signals: 1. Delivery reliability: percentage of promised deliverables completed on time, open tasks older than the agreed SLA, and repeated blockers. A client that repeatedly waits for promised work…

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