Solved problems. Proven solutions.

Treat tenant identity as a required key at every layer. Data tables, content files, queues, media, API credentials, social connections, and publishing targets should all be scoped to a tenant/client ID rather than inferred from the current domain alone. Authorization checks should verify that the logged-in agency/user has access to that tenant before every…

MRR and churn are lagging metrics. To improve retention, track the conditions that usually appear before churn. Build an account-health view with five groups of signals: 1. Delivery reliability: percentage of promised deliverables completed on time, open tasks older than the agreed SLA, and repeated blockers. A client that repeatedly waits for promised work…

Treat onboarding as an operating workflow, not a welcome packet. The goal is to collect the minimum information required to start work, assign ownership, and create a visible path from intake to first deliverable. A practical implementation is: 1. Create one canonical intake record. Store company name, primary contacts, billing contact, website/domain, serv…